Expert Insights Actionable Advice

Effective immediately, Fors Marsh Group (FMG) will pay for the travel expenses for employees seeking abortions in states where abortions have been banned. During a company all-hands meeting today, Ben Garthwaite, our CEO, announced that travel expenses for employees seeking abortions in states where abortions have been banned will be covered in full. This comes at a time when t ...

Fors Marsh Group (FMG) uses segmentation and optimization to deliver data-driven decisions and communications strategies to the biggest health crisis of our time, the COVID-19 pandemic.

Reaching your desired audience with the right message is the magic equation in marketing. But what if your target audience is nearly every age group, geographic area, ethnicity, race, gender, and unique differentiator? And your message is to drive positive behavior change during the largest health crisis of our time. That was—and continues to be—the challenge faced by Fors Marsh Group (FMG) starting in August 2020 when we were tasked with creating and implementing a public education and behavior change marketing strategy for the COVID-19 Public Education Campaign. 

The even bigger challenge, we learned, is finding the best messenger.

The Military Times 2022 Best for Vets: Employers Survey is now open. Be part of the survey if you’d like to help veterans excel in their post-military careers.

Learn five smart reasons to hire a vet as your next employee.

Although influencer marketing is not a new tactic, it is often overlooked in the public sector, particularly in nationwide federal government campaigns that require oversight of messaging and audience segmentation. Influencers can complement other paid and earned media efforts with a ground-level approach and balance the official message with a familiar voice that can drive a w ...

As a certified B Corporation (B Corp), Fors Marsh Group (FMG) is committed to a higher standard of business practice where profit, people, and the planet are equally prioritized. We're taking bold steps to create a stigma-free work environment through internal policy changes that create “safe spaces” for discussing addiction and mental health challenges.

The Financial Times recently released its third annual ranking of The Americas’ Fastest-Growing Companies. For the third straight year, as an organization that has continued to demonstrate growth, resilience, and innovation, Fors Marsh Group (FMG) is included among the 500 recognized companies.  The list is compiled with research company Statista, ranking entrants from across ...

This Earth Day, it's time to take a serious look at climate justice. As a Certified B Corp, Fors Marsh Group has pledged to make a positive impact as stakeholders in global economic, racial, and climate justice.   WHAT IS CLIMATE JUSTICE?  When we refer to "climate justice," we're referring to the idea that it is the historical and social responsibility of corporations and th ...

Data and predictive methodologies can give us a better understanding of why people do what they do. It’s one thread that links data science and classic statistics. Understanding the results from predictive modeling methods can be challenging, especially as new, complex methods that leverage vast computational resources to make more accurate predictions are added to the data sci ...

Queremos resaltar los esfuerzos de nuestros miembros de la comunidad latina en FMG. Nuestra perspectiva cultural apoya las iniciativas internas de la compañía y nos posiciona para crear conexiones con diversos grupos de las comunidades latinas. Esto lo logramos por medio de nuestros proyectos con varias agencias gubernamentales y clientes comerciales.   El concepto de la ident ...

When Fors Marsh Group (FMG) was first certified as a B Corporation in 2017, we pledged to commit to a higher standard of overall social and environmental performance, transparency, and accountability. One of the ways we keep ourselves on track is through International Organization for Standardization (ISO) certification.

The month of March is always significant: it’s Women’s History Month, B Corp Month, and (finally!) heralds the first day of spring. But at Fors Marsh Group (FMG), we’ve got another big announcement to share: We have officially opened the application window for our inaugural Indigenous Internship Program (IIP)!