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Making Our Mark: Diversifying Alzheimer’s Clinical Research Recruitment Efforts

Each May, Older Americans Month is observed to celebrate the contributions being made by older adults across the country. The 2020 theme is “Make Your Mark,” encouraging everyone—older and younger people alike—to use their time and talents to make a difference in their communities, in the lives of older adults, and in support of those who care for older adults. Within the next ...

health communication

Using Person-Centric Language to Combat Stigma and Increase Health Literacy

Last week, members of Fors Marsh Group’s Communication Research Strategy and Outreach Division attended the Society for Health Communication’s 2020 Virtual Summit. Over the course of two days, we, along with nearly 300 other health and communications professionals, heard from experts about the role of health communications in the COVID-19 pandemic and best practices for buildin ...

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A Shift to Vote-by-Mail Won’t Disadvantage Populations At Risk of COVID-19 in November 2020

As the nation’s election community continues to grapple with the impact of the COVID-19 pandemic, calls are increasing for the nation to shift primarily to vote-by-mail (VBM) ballots as a way to protect voters and poll workers in November. That push is raising some concerns that populations at greater risk of COVID-19—especially voters 65 and older and African Americans–are als ...

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Fors Marsh Group Awarded Department of Defense Market Research Contract

FMG Will Measure Public Awareness and Improve Military Recruitment Advertising Effectiveness Fors Marsh Group (FMG) was awarded a five-year contract for national survey services and market research for the Office of People Analytics’ (OPA) Joint Advertising, Market Research & Studies (JAMRS) Program. The JAMRS Program supports the joint marketing and advertising needs of t ...

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Fors Marsh Group is a Washington Business Journal 2020 Best Place to Work

Fors Marsh Group (FMG), a strategic consultancy and certified B Corporation, is a 2020 Washington Business Journal Best Place to Work in the large business category. FMG earned this recognition because of its meaningful investment in staff, strong company culture, and mission-driven work. “At FMG, it’s our mission to make a greater difference in society through our work and cor ...

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5 Steps to Successfully Creating Work–Life Balance at Your Organization

As organizations continue to recognize the importance of work–life balance for employees’ well-being and productivity, they have sought to develop a variety of work–life policies and programs. However, there is no one-size-fits-all method for creating and implementing work–life policies, especially given the diverse needs—and diverse natures—of different workforces. The needs o ...

Carol Foley

Fors Marsh Group Names Carol Foley as Principal Researcher, Military and Public Service

Fors Marsh Group (FMG) named Carol Foley as principal researcher in FMG’s Military and Public Service Recruitment division, leading formative, and evaluative research programs for client programs, notably the U.S. Army Enterprise Marketing Office (AEMO). As the principal researcher of the Military and Public Service division, Carol develops innovative research approaches that s ...

Images of faces

Bolstering Organizational Identity During the Coronavirus Pandemic

During the coronavirus pandemic, we have seen jobs lost, sporting events canceled, our favorite cafes and bars shuttered, and gyms closed. Many of us have transitioned to full-time telework, moving out of shared office spaces where we exchanged hellos and swapped weekend stories in the halls. As a result of these profound changes, many individuals are suffering from identity lo ...

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Fors Marsh Group Listed in Financial Times’ 2020 Fastest Growing Companies

Fors Marsh Group (FMG) earned a place on Financial Times’ inaugural list of the fastest growing companies. The 2020 ranking highlights the top 500 companies in the Americas that have applied innovation and creativity to drive consistent, yearly growth. “FMG uses business as a force for good and operates by a unique set of values and policies that multiplies the positive impact ...

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Fors Marsh Group Earns Virginia Values Veterans (V3) Certification

Fors Marsh Group (FMG) earned the Virginia Values Veterans (V3) certification by actively supporting and committing to hiring transitioning Service members and veterans. The V3 program is a nationally recognized leader in certifying organizations with infrastructure and policies focused on veterans. As a leading B Corporation, this certification validates our commitment to impr ...

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Supporting Employee Mental Health During the COVID-19 Pandemic

In a few short months, our world has changed. The emergence of COVID-19 has touched all our lives and there isn’t a clear end in sight. The fear, anxiety, and stress will undoubtedly have psychological repercussions on a global scale as far reaching as the disease itself. We’re already seeing an increase in mental health concerns across the United States. Remote therapy servic ...

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Qual, Quant, and Quarantine

Health events and outbreaks can happen at any time, and as we have seen with COVID-19, they can happen fast. In these situations, it is important for researchers conducting in-person data collection to consider their own health and safety, the possibility of becoming a vector for illness through their travels, and the health and safety of their participants. However, when a hea ...

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