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Consumer

From formative research on a general market environment to detailed testing of products and advertising, we work with organizations to determine how they can best serve and communicate with their customers.

Our full scope of services include user experience research, eye tracking, human-centered design, focus groups, surveys, customer needs analysis, and journey mapping.

From potential market and product exploration to evaluation of ad campaign effectiveness, we leverage powerful, data-backed insights to maximize your ability to reach customers.

Partner With FMG

Kinsey Gimbel

Director, Customer Experience

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